Supreme Carts
Supreme Carts required a cohesive brand identity that reflected the premium quality of its products while differentiating the company within the competitive golf cart and low-speed vehicle (LSV) market. My objective was to create a modern, recognizable visual system that balanced professionalism with an adventurous lifestyle, reinforcing the brand’s positioning as a trusted destination for both custom and factory-built golf carts. The resulting identity emphasizes clean typography, bold visual elements, and a contemporary aesthetic that communicates performance, reliability, and elevated customer service. The brand supports Supreme Carts’ focus on premium vehicles, customization, and an enjoyable ownership experience.
Year
2025
Disciplines
Branding
Art direction
Website design
Strategy
Website:
https://supremecarts.wpenginepowered.com/
The website was designed to provide an intuitive shopping experience while showcasing inventory, customization options, financing, and dealership services. Strong calls-to-action, organized navigation, and high-impact photography were incorporated to guide users from product discovery to scheduling test drives or requesting quotes. The design balances ecommerce functionality with storytelling, highlighting the company’s commitment to quality craftsmanship and personalized customer service.
Social Media
For social media and digital advertising, I developed a flexible visual system that maintained consistency across campaigns while allowing room to promote new inventory, seasonal offers, and featured brands. Bold layouts, eye-catching typography, and dynamic imagery were used to increase engagement and reinforce brand recognition across multiple digital platforms. Each asset was designed to capture attention quickly while driving traffic back to the website and supporting lead generation initiatives.